Blog carnivals are a great and easy way to gain exposure and back links for your blog. I hope everyone has read my article 101 traffic building strategies. Once a month I will post new strategies for the next 3 months until we reach a total of 101 traffic generating tips. What I am going to discuss a little tonight is one of my favorite linking strategies. I strongly urge not to rely on one or two strategies, but as many as possible. When starting any link building campaign it is also important to think about your niche and who your target market is. I would prioritize getting links from niche related sites way before general sites. Why? The answer is simple: it will help your traffic will be more targeted. Plus, blog carnivals are easy enough so that every new blogger can get started with right away. There is no excuse not to start right now!
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I really don’t like the term Link Baiting as it makes it look like you are trying to do something deceptive. This is not necessarily the case. I think of linkbaiting as more like fishing. One puts out good quality content or information and then see what you will catch. For those new to online marketing, the main purpose of link baiting is to have other websites want to link to your site or page. Good link baiting provides information or a product that will make your visitor want to come to your site, stick around, and ultimately return.
I just want to take a moment and stress I only advocate whitehat techniques. In the wrong hands, linkbaiting can be used to draw someone to what I call a spam website, or a website which is only out to create a quick buck. That is not what I am about or most of the people I know. It is important to create a quality website that will stand the test of time and deliver true value to the visitor.
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